The recipient blocked you or opted out of your SMS marketing serviceĪlbeit rare, you may be sending messages to someone who has blocked you or opted out of your SMS marketing service. If your recipient exceeds their limit, your messages may be queued up, causing them to arrive late or not at all in extreme cases.Ĥ.
Low SMS storage capacity to receive messages: Some mobile phones have a maximum number of messages they can receive. Thus, recipients will be unable to receive your message when due for delivery. Empty battery: An empty battery could cause the phone to be switched off or inactive. This is often a fault on the part of the recipient, as their mobile device may be experiencing one or more technical issues, disrupting or delaying message delivery. Sometimes you can do everything right by the book, but your messages still won’t reach their final destination: the customer’s inbox. You can use a carrier lookup tool to verify the validity and status of phone numbers on your SMS campaign list to improve your SMS deliverability. It is also important to keep your customer database up to date and to keep track of ay number changes. Therefore, purchasing lists to grow your database is a bad idea, especially as these lists have a high chance of containing invalid numbers. 
You purchased random numbers to boost your database and these include some wrong numbers.įor all business-related communications, ensure you’re texting only valid numbers that provide clear, specific consent for the type of messages you plan to send. Some customers can also give you wrong numbers to avoid receiving your marketing calls and messages to protect themselves from scams. Phone numbers that were once active and authentic at the time of entry into your database may have become abandoned or disconnected much later. Either you, a member of your staff, or a customer may have mistakenly inserted the wrong digits into your database. Working out why you have invalid numbers in your database is not rocket science. Invalid phone numbers are digits you can’t reach because they do not exist, or may be formatted wrongly, or not connected to a network server. Sending texts to invalid/old phone numbers or purchased lists Your SMS provider may be having issues with their supplier, causing your messages to be delayed or not delivered at all. In other words, no coverage equals late or no message delivery.įurther, your recipients may not be the only victims of poor or network coverage. Yet, there are still areas around the world with poor or no network coverage occupied by people who are and can be your consumers.Īs a result, SMS text messages you send to such areas may be delayed or even not received. It’s the 21st century and technology is making unprecedented progress. 
Here are a few reasons why your messages may not be delivered or may take extra time to get to recipients:
Reasons your messages are delayed or not delivered If they do not respond within the requested time, it is probably safe to assume they didn’t get your message or got it late. Most SMS text messaging platforms and applications also use phrases like “ Not sent,” “ Sending,” “ Not Delivered,” and “ Queued” to indicate the status of your message.įurther, you can get an indication that a message might have been delayed or not delivered if the intended recipient hasn’t responded or taken action within the stipulated window, especially if the content of the message required them to do so.įor example, let’s say you sent a message asking customers for their delivery details to dispatch the products they bought. You can tell if a message was delivered or is still in transit through checking its status code, which you can get by activating the “Delivery report” feature on the device you used to send the message.
NOT DELIVERED SMS MAC HOW TO
How to know if a message was delayed or not delivered We will also discuss how you can tackle these issues to improve your SMS delivery rate. Here, we share some reasons why sometimes text messages may get delayed or might not reach the receiver. This way, you can be sure of achieving a successful SMS marketing campaign, from ideation to execution. Consequently, it is important to be aware of the possible factors that might extend your SMS delivery time or hinder the SMS delivery. It is one thing to develop an effective SMS marketing structure but another to ensure that messages reach the designated audiences.
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